Documentary director Martijn Goris portrays Dutch entrepreneur Bob Ultee. Bob has ambitious plans. He wants to combat global warming by introducing electric motors in Africa.
The ingenious plan: investors can invest in Bob’s crypto coin BobCoin. The engines are produced from that currency and leased to people from Senegal, for example, who use the vehicle for work. As a side effect, Ultee expects that his enterprise will create jobs and that youth unemployment will fall in many African countries.
Director Martijn Goris shows how the entrepreneur tries to enthuse local politicians during trips to Congo and Senegal.
We created a bold straightforward typographic style, fitting Bob’s character, full of confidence, go ahead! All in Bobs favorite color orange!
